Winning ways: How companies create the products we all want to buy (Record no. 20062)

MARC details
000 -LEADER
fixed length control field 00439nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 20062
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 350.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 350.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658 PIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pilditch, James
9 (RLIN) 13887
245 #0 - TITLE STATEMENT
Title Winning ways: How companies create the products we all want to buy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Viva Books
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1992
300 ## - PHYSICAL DESCRIPTION
Extent 302p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Cost, normal purchase price
26/01/2024   658 PIL 20924 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 24/11/1998 350.00

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