Consumer behavior and marketing action (Record no. 35170)

MARC details
000 -LEADER
fixed length control field 00455nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 35170
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 375.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 375.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658 ASS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Assael, Henry
9 (RLIN) 21660
245 #0 - TITLE STATEMENT
Title Consumer behavior and marketing action
250 ## - EDITION STATEMENT
Edition statement 6th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Thomson Asia Pte Ltd.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xviii,718p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Cost, normal purchase price
26/01/2024   658 ASS 108269 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 04/04/2003 375.00

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