Principles and practice of marketing in India (Record no. 37596)

MARC details
000 -LEADER
fixed length control field 00453nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 37596
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 190.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 190.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8020954 MAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mamoria, C. B.
245 #0 - TITLE STATEMENT
Title Principles and practice of marketing in India
250 ## - EDITION STATEMENT
Edition statement 15th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Allahabad
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Kitab Mahal
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent viii,932p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Source of acquisition Cost, normal purchase price
26/01/2024   658.8020954 MAM 111176 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 16/03/2004 SBP, Bill No. L/4137, Dated 12/02/2004 190.00

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