Marketing that works: How entrepreneurial marketing can add sustainable value to any sized company (Record no. 51240)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00469nam a2200169Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 51240 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240126s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | RS 499.00 |
| 037 ## - SOURCE OF ACQUISITION | |
| Terms of availability | RS 499.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LOD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lodish, Leonard M. |
| 9 (RLIN) | 18688 |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing that works: How entrepreneurial marketing can add sustainable value to any sized company |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Wharton School Publishing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 318p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26/01/2024 | 658.8 LOD | 126249 | 26/01/2024 | Books | B. R. Ambedkar Open University Library | B. R. Ambedkar Open University Library | 31/01/2008 | WBL, Bill No. 192, Dated 18/12/2007 | 499.00 |