Marketing channels (Record no. 61617)

MARC details
000 -LEADER
fixed length control field 00458nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 61617
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 525.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 525.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 MAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Anne T. Coughlan.
9 (RLIN) 37842
245 #0 - TITLE STATEMENT
Title Marketing channels
250 ## - EDITION STATEMENT
Edition statement 7th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Dorling and Kindersley (India) Pvt. Ltd.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent xx, 564p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Date due Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Cost, normal purchase price
26/01/2024   658.8 MAR 137237 22/04/2011 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 04/06/2011 525.00

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