Case studies in marketing: The indian context (Record no. 61658)

MARC details
000 -LEADER
fixed length control field 00469nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 61658
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 295.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 295.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Srinivasan, R.
9 (RLIN) 1843
245 #0 - TITLE STATEMENT
Title Case studies in marketing: The indian context
250 ## - EDITION STATEMENT
Edition statement 4th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. PHI Learning Private Limited
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 352p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Date due Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Cost, normal purchase price
26/01/2024   658.8 SRI 137278 22/04/2011 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 04/06/2011 295.00

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