Sticky marketing (Record no. 63191)

MARC details
000 -LEADER
fixed length control field 00403nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 63191
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240126s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability RS 325.00
037 ## - SOURCE OF ACQUISITION
Terms of availability RS 325.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 LEB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lebowitz, Michael A.
9 (RLIN) 38789
245 #0 - TITLE STATEMENT
Title Sticky marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Kogan Page Ltd.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent xiv,217p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Source of acquisition Cost, normal purchase price
26/01/2024   658.8 LEB 139093 26/01/2024 Books         B. R. Ambedkar Open University Library B. R. Ambedkar Open University Library 22/12/2011 SSB, Bill No. 3177, Dated 08/11/2011 325.00

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