Brand positioning: Stratefies for competitive advantage

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TextPublication details: New Delhi; Tata McGraw-Hill Book Publishing company Limited; 1990Description: xix,299pDDC classification:

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Books

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Item type	Current library	Call number	Status	Date due	Barcode
Books	B. R. Ambedkar Open University Library	658.827 SEN (Browse shelf(Opens below))	Available		19192

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.827 MON Brand called you: The ultimate brand-building and business ...	658.827 NAD Living brands: Collaboration + innovation = customer fasination	658.827 RAM Brand equity strategies: (a study of select consumer products)	658.827 SEN Brand positioning: Stratefies for competitive advantage	658.827 VAN Global brand strategy: Unlocking brand potential across countries, cultures & markets	658.8270954 STR Strategies for building sustainable indian brands	658.83 AAK Marketing research	Next

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