Marketing accountability: A new metrics model to measure marketing effectiveness

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Material type: Text

TextPublication details: New Delhi; Kogan Page India Ltd. ; 2009Description: viii,293pDDC classification:

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Books

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Item type	Current library	Call number	Status	Date due	Barcode
Books	B. R. Ambedkar Open University Library	658.8 MCD (Browse shelf(Opens below))	Available		139067

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