Chunawalla, S. A. <br/><br/>
Foundations of advertising theory and practice 

 - 4th Edition 
 - Mumbai  Himalaya Publishing  1997 
 - 835p. 
<br/><br/><label>ISBN: </label> RS 275.00 
<br/><br/><label>Source: </label> RS 275.00 
<br/><br/><label>Dewey Class. No.: </label>659.1 CHU