Newell, Frederick <br/><br/>
Why CRM doesn't work: How to win by letting customers manage the relationship 

 - London  Kogan page Limited  2003 
 - xvii,263p. 
<br/><br/><label>ISBN: </label> RS 1395.00 
<br/><br/><label>Source: </label> RS 1395.00 
<br/><br/><label>Dewey Class. No.: </label>658 NEW