Batra, Satish K. <br/><br/>
Consumer behaviour: Text and cases 

 - New Delhi  Excel Books  2004 
 - xiv,536p. 
<br/><br/><label>ISBN: </label> RS 275.00 
<br/><br/><label>Source: </label> RS 275.00 
<br/><br/><label>Dewey Class. No.: </label>658.8 BAT