Kapoor, K. C. <br/><br/>
Brand seg'meant'ation: Seven strategies for effective segmentation 

 - Delhi  Macmillan  2006 
 - viii,92p. 
<br/><br/><label>ISBN: </label> RS 110.00 
<br/><br/><label>Source: </label> RS 110.00 
<br/><br/><label>Dewey Class. No.: </label>658.8 KAP