Karunakaran, K. <br/><br/>
Marketing management(text and cases in indian context) 

 - Revised and Enlarged Edition 
 - Mumbai  Himalaya Publishing House  2008 
 - 427p. 
<br/><br/><label>ISBN: </label> RS 375.00 
<br/><br/><label>Source: </label> RS 375.00 
<br/><br/><label>Dewey Class. No.: </label>658.8 KAR