Sethi, Sumit <br/><br/>
Encyclopaedia of brand management 

 - New Delhi  Anmol Publications Pvt. Ltd.   2008 
 - 3v. ; V.3 - vii, 303p. ; V.2 - vii, 337p. 
<br/><br/><label>ISBN: </label> RS 4900.00, (Set of 3 vol.) 
<br/><br/><label>Source: </label> RS 4900.00, (Set of 3 vol.) 
<br/><br/><label>Dewey Class. No.: </label>R 658.003 SET