Verma, Harsh V. <br/><br/>
Services marketing: Text and cases 

 - 2nd Edition 
 - New Delhi  Pearson Education  2012 
 - xvi,660p. 
<br/><br/><label>ISBN: </label> RS 450.00 
<br/><br/><label>Source: </label> RS 450.00 
<br/><br/><label>Dewey Class. No.: </label>658.8 VER