Mullineux, A. W. <br/><br/>
Sales promotion: How to create, implement & integrate campaigns that really work 

 - 5th Edition 
 - New Delhi  Kogan PageLtd.   1989 
 - viii,262p. 
<br/><br/><label>ISBN: </label> RS 495.00 
<br/><br/><label>Source: </label> RS 495.00 
<br/><br/><label>Dewey Class. No.: </label>658.82 MUL