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1. Books
Managing Indian brands: Marketing concepts and strategies by
Material type: Text Text
Publication details: New Delhi ; Vikas Publishing House Pvt Ltd. ; 2001
Availability: Items available for loan: B. R. Ambedkar Open University Library (1)Call number: 658 RAM.

2. Books
Managing Indian brands: Marketing concepts and strategies by
Material type: Text Text
Publication details: New Delhi ; Vikas Publishing House Pvt. Ltd. ; 2002
Availability: Items available for loan: B. R. Ambedkar Open University Library (1)Call number: 658 RAM.

3. Books
Conceptual issues in consumer behaviour: The indian context by
Material type: Text Text
Publication details: Singapore ; Pearson Education ; 2006
Availability: Items available for loan: B. R. Ambedkar Open University Library (1)Call number: 658.8 RAM.

4. Books
Marketing and branding: The indian scenario by
Material type: Text Text
Publication details: Delhi ; Pearson Education ; 2007
Availability: Items available for loan: B. R. Ambedkar Open University Library (1)Call number: 658.8 RAM.

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