000 00499nam a2200181Ia 4500
001 40015
008 240126s9999||||xx |||||||||||||| ||und||
020 _cRS 1293.60 (USD 28.00)
037 _cRS 1293.60 (USD 28.00)
082 _a658.827 AAK
100 _aAaker, David A.
_94341
245 0 _aBrand portfolio strategy: Creating relevance, differentiation, energy, leverage, and clarity
260 _aNew York
260 _bFree Press
260 _c2004
300 _axviii,348p.
942 _cBK
999 _c40015
_d40015